From building curriculums for media trade schools, amassing over 35K downloads, and helping individuals and corporations start podcasts, I’ve mastered content creation to build an engaged audience and boost personal brands.
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There are a lot of podcasters who start and BOOM, five episodes in we never hear from them again. Creating a podcast content can be challenging, but what happens after the episode is edited, uploaded, and ready to go? For many people, burnout, frustration, confusion are the gateway factors to quitting because they did not build a marketing strategy as they worked on their podcast content or thought that the content would “market itself.”
You don’t have to be one of those people. Contrary to popular belief, creating a podcast can be really simple; getting it in front of the right audience is the real challenge for both new and existing podcasters. Since I’ve started Pink Lemonade Podcast in December 2016, I’ve learned the highs and lows of podcasting. The three secrets that have allowed me to grow my listeners to more than 35K, teach and speak about podcast marketing at in-person events, and get paid to help individuals and corporations start podcasts is: content, consistency, and clarity.
I believe in the power storytelling and sharing value-based information that can change someone’s life. However, I know the reality is that no matter how great of a podcaster you are, nobody will know that unless you are intentional about growing your audience through relevant content and creating a two-way dialogue that benefits your listeners. When you create podcast marketing goals and follow through, your podcast has the ability to 1) Raise your visibility and credibility 2) Help you directly or indirectly create revenue streams 3) give you the satisfaction of knowing that you can help with masses with your voice.
Need to pick my brain about how to market your podcast on your own? In this 90-minute session we will review your current strategy or create a launch strategy to reach your podcast goals. Sessions are recorded via Zoom and last 90-minutes with a PDF summary for your marketing plan.
Already have a podcast and need help editing? Get up to 10 episodes professionally edited to give your podcast a polished sound. This service includes all files sent via MP3 via Dropbox and one audiogram developed to promote each episode. Upgrade this service to turn your episodes into a blog post to boost traffic to your website for an additional $300.00.
Launching a new podcast can be overwhelming. It is one thing to create content, but when can you find the time and skill to promote it? I work with podcasters to help establish their show on all major platforms, create a podcast website, conduct a 90-day social media campaign with graphic templates available beyond the campaign, and edit up to 10 episodes of their show. Bonus templates include The Ultimate Social Media Content Calendar for Podcasters, Media Release Template, Guest Invitation Email Template.
Schedule a discovery call with me so I can help you learn what you need to get your podcast out into the world!
